Jim Machi Photo

Jim Machi

Senior Vice President of Product Management and Marketing, Sangoma
Hybrid Work Productivity with UCaaS Hybrid Work

Hybrid Work & Increased Productivity with UCaaS

Last week, I wrote a blog about the benefits of UCaaS, and I wrote about the following benefits: mobility afforded to employees, the financial aspects …

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Benefits of UCaaS and Cloud Services Cloud

Revisiting & Remembering the Benefits of UCaaS

In the past 18 months, many of us have lived one of the prime benefits of UCaaS – the mobility aspect, which is the ability …

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Sitting at airport using mobile 5G wireless with laptop 5G

Will 5G Fixed Wireless be viable to handle real-time UC?

Alright, I’m back to traveling pretty regularly, at least within the United States. And with that comes airport delays. Yep, I almost forgot about them. …

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Hand touching SD-Wan world illustration

How SD-WAN Can Help Your Business

As cloud-based communications become more of the natural fabric of business communications infrastructure, SD-WAN is becoming more important for the enterprise. And this is precisely …

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A woman working from home and talking on a deskphone Deskphone

Future of the Deskphone for Knowledge Workers

With all the remote working going on, we’ve all started using different kind of endpoints. Maybe it’s a headset now connected to your computer, using …

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Open laptop on table with AstriCon logo virtual conference event Asterisk

AstriCon 2021 Is Now Virtual

Sangoma has decided to cancel the in person AstriCon 2021 event in Orlando, Florida the last week in September and move it to be a …

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Business woman in street using a Unified Communications mobile phone Mobility

What is Unified Communications?

What is Unified Communications? It may seem like a simple question, but the answer is not so simple. On the surface it just means unifying …

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Man sitting at a desk video conferencing with nine other people on laptop Phone System

Why a Video-centric Business Communication System is Problematic

Let’s examine a bit more why starting with a video-centric UC platform could be problematic for your business. First of all, most video calls are …

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Woman sitting down talking on a desk phone IP Phone

The Case for UC Systems Needing Tight Integration with Physical Phones

A business communication system connects to a phone. But how tightly integrated does the phone need to be? Does it just need to make and …

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The Case for Applications Supplementing the UC System of Tomorrow

Besides a proper multi-modal communication system that handles all that voice entails, what else will be needed in tomorrow’s Unified Communication system? The system of …

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People people pointing at sheets of paper with charts and diagrams on a conference table Omdia

Sangoma Proud to Claim 5th Spot on the Omdia North American UCaaS Scorecard

In May, Omdia released their UC as a Service (UCaaS) Scorecard, ranking the top 10 UCaaS providers in North America. We are proud to say …

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A smiling man walking in to an office with a brief case strapped over his shoulder Collaboration

Unified Communications & Going Back to Work

We’re starting to see companies calling their remote workers back to work. Some have been doing it quietly, and some have been doing it more …

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Man smiling, sitting at a desk in front of laptop with mobile phone up to his ear SMS

Is a Video-centric Business Communication System the Right Way Forward?

While Internet-based communication such as social media, chat, video, chatbots and push-to-talk are gaining ground, and will continue to gain ground each year, at this …

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Trade show hall with people walking and ITEXPO sign above ITEXPO

Going to ITEXPO 2021

Tomorrow I’ll be heading off to ITEXPO, an event I’ve been to countless times before. I may have even been to every single ITEXPO that …

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Employees in a call center, using Sangoma products to communicate with customers. Customers

Connecting with Customers and Co-Workers in Today and Tomorrow’s Reality: Part 2

Why is communicating with customers and co-workers different? Let’s start with connecting with co-workers. In a work environment, we all have the same tools, so …

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Puzzle pieces scattered on a table with cut out of people holding hands standing on top Customers

Connecting with Customers and Co-Workers in Today and Tomorrow’s Reality: Part 1

In 2020, we all utilized new and potentially innovative ways to connect with co-workers and customers. And if we didn’t already use Unified Communication phone …

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Close up of man holding a mobile phone with 5 stars above the device API

Telecom APIs Move to the Next Phase – Packaged Applets

Telecom APIs in the form of CPaaS (access to telecom functions that reside in the cloud, paid for as you use them) have spurred much …

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Smiling woman with headphones sitting looking at laptop Omdia

Voice in a Video World – A Webinar with Omdia

On June 9th, Omdia will be hosting a webinar titled ”Making Sure Voice Is Heard In a Video World.” If you want to register, please …

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Empty conference room with glass walls and chairs Remote Work

Integrating Video Into our Future Business Communications

I’ve been writing a lot about video lately, because I’ve been thinking a lot about video lately. As many people get vaccinated, we’re starting to …

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Woman on phone call with headset IP Phones

The Quality of Our Calls

We’ve all been on more than our fair share of video calls the past 14 months. And we’ve probably used all the different video calling …

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View of a Mixing Board similar to what might have been used during the TalkingHeadz podcast with Bill Wignall

The Bill Wignall TalkingHeadz Podcast

In late March, once the Star2Star deal closed, Sangoma’s CEO, Bill Wignall, did a podcast with Dave Michels and Evan Kirstel. According to Dave, “You …

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A Sangoma Meet Customer Checking His Phone

You’re “Always” Starting a Call with Video, Really?

Two weeks ago, I wrote a blog about video calling and starting calls with video. I got a few questions and comments about that, some …

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Essential worker using mobile device to alert patient that their appointment is ready. Mobility

The Role of UC in Limiting Exposure for Essential Workers

We all owe a great deal of debt to the frontline/essential workers who are not able to work from home for the past 13 months, …

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Woman Using Sangoma Video Chat Platform Sangoma Meet

Why Video Can’t Be Your Sole “Go-to” Communications Platform

I’m sure we can all agree that the year 2020 changed all of us in different ways, and for many of us it changed the …

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Two People Shaking Hands

Sangoma Completes Acquisition of Star2Star

On January 29th, Sangoma announced a definitive agreement to acquire Star2Star, a cloud-based Communications as a Service provider with a leading UCaaS offer. We’re pleased …

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Sangoma Women in Tech Blog Podcast Header

Wrapping Up Women in Tech Month Podcast Series

Throughout March, we conducted a weekly “Women in Tech” podcast with four different women in Sangoma, ranging from engineering to product management to general manager …

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Rich Tehrani Interview on Mobile Phone

Video Interview: Catching Up with Rich Tehrani

In January, I did a video interview with Rich Tehrani. Usually, we’re in Florida for the IT Expo / Tech Super Show at that time …

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Clouds connected by lines depicting Sangoma's Cloud Communications Services

Applications Enable Cloud Communications Services Customization

A few weeks ago, I wrote a blog titled “Is CPaaS a channel opportunity?”. I got a few questions about CPaaS in general and why …

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lightbulb in the middle of a chalk bullseye

One Year for .e4 in Sangoma and will Star2Star Impact our Open Source focus?

It’s been a little over a year that Sangoma purchased .e4. At the time of purchase, we said, “This deal significantly strengthens Sangoma’s sales and …

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Harley - Davidson - Motor Cycles - Billboard overlooking a Harley

Appleton Harley Davidson and Switchvox

I usually don’t write too many blogs about our success stories, but I wanted to write this one since the installation occurred within the past few months, during all these trying times we are in. And a shout-out to our partner in Appleton, Wisconsin, Unitel, who played a huge role in making this happen.

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3d people icons connected CPaaS

Is CPaaS a Channel Opportunity?

I get asked every once in a while, “Is CPaaS a channel opportunity?”. It potentially can be, but CPaaS being a channel opportunity needs some …

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Frost Sullivan 2020 - Best Practices Award - displayed on a laptop

Frost & Sullivan Communications & Collaboration Competitive Strategy Leadership Award Video Q&A

As some of you may know, Sangoma recently was chosen by Frost and Sullivan as a recipient of the North American Unified Communications and Collaboration …

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Stopping Robocalls from a mobile device

Stopping Robocalls Using Analytics and How STIR/SHAKEN Gets Into the Mix

Seemingly every day, we get a robocall. In 2019 in the US, it was close to 60 Billion of them! So it’s no exaggeration if …

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5G Logo

Update on LTE and 5G Networks

Given that mobility is such an important part of the Unified Communications experience, I have periodically written about the proliferation of WiFi, and about the …

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Magician pulling VoIP cards from his sleeve

Conjuring Up JCT, CG, Diva and IMG

If you read the headline of this blog and have read this far, you likely know the meaning of these letters – they are all …

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Pansonic customers looking for the best PBX solution and finding it with Sangoma

Panasonic Exiting PBX Business, and What to Do Next

As most of you know by now, Panasonic is exiting the PBX business by the end of 2022. It’s sad to see Panasonic exiting the …

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Frost & Sullivan Best Practices Award 2020

Frost and Sullivan’s North American Unified Communications and Collaboration Competitive Strategy Leadership Award

Today Sangoma has announced we have been chosen by Frost and Sullivan to receive their North American Unified Communications and Collaboration Competitive Strategy Leadership Award. …

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2020 on blocks being turned over to show 2021

The Best of the Machi Minute: 2020 Edition

As readers of my blog know, I’m pretty good about getting a blog a week out on Tuesday mornings. But I’m taking 2 weeks off …

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Lock Icon Overlayed on a User Typing on a Laptop

System Integration and Security will be Important for the Future of UC

Unified Communication was driven by many things – technological advances in networks for example that made this possible. But even beyond that, it was driven …

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Remote worker using a cell phone to communicate at night from the top of a building

Requirements for the Future of UC

If the future of Unified Communications means even more mobility, what does that all really mean? Some essential requirements emerge: Mobility Collaboration Ease of Use …

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Man walking up a set of stairs

The Future of Unified Communications Ties Into the Future of Work

The benefits of Unified Communication systems have emerged front and center for businesses of all sizes. UC has enabled many businesses to keep going forward …

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Happy Switchvox Cloud user

330 Seat Switchvox Cloud Deal Delivers a Nice Check

Last week I had the pleasure to deliver this very nice check to Rigidnet in Fort Worth, Texas. They are a cloud reseller selling Switchvox …

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Building with clouds on mirrored windows cloud policy

5 Drivers for Moving Business Communications to the Cloud  

We have all heard about ‘the cloud.’ The cloud this, the cloud that. But should you move your business communications infrastructure to the cloud? There …

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lock made up of blue lines background

Old News and Reasons for Keeping your System Updated

Last week there was some buzz about a security flaw in FreePBX. It started with CheckPoint, and then a few outlets picked it up. One …

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world map banner

Sangoma’s TADSummit America Keynote is Tomorrow

TADSummit EMEA / Americas, an online event, started yesterday and continues this week. The Sangoma keynote will be tomorrow. It’s purposely short and to the …

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man standing in front of office buildings

What Will It Be When We Go Back to the Office?

Last week was AstriCon Plan 9 (Virtual AstriCon), and while it was the best virtual event I’ve been part of (seriously!), yet another virtual event …

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Call Center Agent

What Will the Future Contact Center Agent Look Like?

I was recently asked the question in the title of this blog when I was briefing an analyst about Sangoma. Without really thinking about what …

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Woman Videochatting with a Friend about AstriCon

AstriCon 2020 is Next Week!

Just a reminder that next week on October 21 and 22, is AstriCon Plan (9), the virtual AstriCon. To register, please go here. We have purposely set up …

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Woman and yellow background

Are Softphones or Deskphones Better?

On September 1, I wrote a blog titled “Why People Still Use Deskphones”. And I got a few questions mainly along the lines of: “Are …

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Person checking their watch

How Do You Know if it is Time to Upgrade your Phone System?

You think you might need a new phone system, but you are not sure. See if any of these 7 signs resonate with you… and …

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